agro3 is the latest digital platform, which aims to work towards achieving good results and profits in Portuguese agricultural businesses.

It was created by 3WX, the digital marketing company belonging to one of Portugal's youngest entrepreneurs, and promises to revolutionise the way we see agriculture in Portugal.

The agro3 platform is a digital tool created by the company 3WX, designed and built to encourage the agricultural sector in Portugal and help agricultural businesses succeed, evolve and take a prominent position.

3WX is the creative digital marketing agency created by the young Alentejo entrepreneur Fábio Jesuíno. Regarding this new product created by 3WX – the agro3 platform – Fábio believes it is aimed at «(…) a sector that has seen positive levels of progress on several fronts in recent years and, as such, we believe in its potential.»

3WX launched this tool on the market at one of the biggest events dedicated to the agricultural sector and rural world of Baixo Alentejo – RURAL BEJA 2016 – an event organised by the Municipality of Beja, held from 6 to 9 October at the Beja Fairs and Exhibition Park.

In the 21st century, when we can no longer live without the benefits that new technologies bring us, 3WX also wants to bring this commitment to entrepreneurs in the agricultural sector, because «agricultural businesses have to be prepared for the digital world and get the best benefits from it to achieve great results,» according to the Executive Director of 3WX. «It is increasingly important that farmers do not depend only on intermediaries to sell their products. It is urgent to sell directly to the final consumer, thereby reducing commissions and obtaining higher profits to grow their businesses,» he adds.

The aim is therefore to help farmers enter the digital world in a professional and high-quality way, putting them in direct contact with their customers. Presenting this project at an event that seeks to promote the sustainable and integrated development of the Alentejo region is a way of contributing, through a well-focused, targeted and positioned agricultural digital marketing strategy, to the sustainable growth of farmers' businesses too.

More information at www.agro3.pt

Nádia Raposo